COMPANY

About IPSO

With 30 years of experience in the agricultural sector and over 500 employees across 23 locations nationwide, IPSO Agriculture is the leader in the Romanian agricultural machinery market, offering farmers integrated, "one-stop-shop" solutions. 

IPSO offers complete solutions for agricultural producers in Romania, through a unique combination of machinery, after-sales services, financing solutions, and dedicated technical expertise. 

IPSO offers complete solutions for agricultural producers in Romania, through a unique combination of machinery, after-sales services, financing solutions, and dedicated technical expertise. 

IPSO Company
Map of Monnoyeur in the world

Part of the Monnoyeur Group

IPSO is part of the French Monnoyeur Group, a global player present in 23 countries, mostly in Europe. 

Founded in 1906, Monnoyeur provides goods and services that help customers improve their performance. These cover a wide range of areas, from the mechanization of construction and handling processes to energy generation solutions, after-sales services, rentals, digitalization, and decarbonization. 

Regional presence:: Romania, Germany, Croatia and Turkey

IPSO has expanded its activity beyond Romania's borders, currently having a regional presence in four countries: 

With the expansion into the German market, IPSO becomes one of the largest John Deere dealers in Europe with the acquisition of REBO Landmaschinen GmbH and B+S Landtechnik GmbH.

This acquisition represents a milestone in our growth strategy, positioning IPSO as a European player in the agricultural machinery and integrated services market for farmers.  

Complete solutions for tomorrow's agriculture

IPSO offers a complete range of machinery and services dedicated to modern and precision agriculture, contributing to increasing farm efficiency and profitability.

IPSO portfolio includes:

IPSO is the sole authorized importer for the John DeereKuhnManitou and Bauer brands, but also a distributor for renowned brands such as GeringhoffPichonFliegl or Rivulis. 

IPSO Service 360 – More than parts and service

Under the motto "More than parts and service", IPSO Service 360 represents the complete ecosystem of after-sales services offered to all farmers in Romania. 

IPSO was the first agricultural machinery supplier in Romania to offer customized financing solutions adapted to each farmer. 

IPSO service 360 logo

Our vision

Simple and comprehensive, at IPSO we develop tomorrow's agriculture. 

We are leaders in providing complete solutions for farmers, contributing to a modern, efficient, and sustainable agriculture. 

IPSO IPSO

Through our professional teams, we build strong partnerships with farmers, supporting them to improve their efficiency and profitability. 

Our Values

In everything we do, we are guidedby four fundamental values that define the culture of IPSO and the Monnoyeur Group: 

IPSO values respect

Respect

We are part of the Monnoyeur Group, an organization that bases its relationships on respect, trust and collaboration. 
We are proud of our people's involvement and the trust that clients and partners offerus every day. For us, sustainable relationships are built through the recognition of the human, professional, and moral values of those we work with. 

IPSO values - entrepreneurship

Entrepreneurship

The group's development is based on entrepreneurial spirit and the constant desire for innovation – a source of internal creativity and a powerful engine for the company's sustainable growth and the consolidation of its market position. 

IPSO values - courage

Courage

To anticipate and manage future development, but also to support our clients in the markets where they operate, it is essential that each of us has the courage to face any challenge both in customer relations and in managing internal teams. 

Conviviality

The group's strength lies in the ability to maintain an open dialogue among employees, at all levels and at any time. Our people are united by the passion for what they do and care for customers, and this is reflected in a friendlycollaborative, and efficient working environment, where every important moment and every success are shared. 

Meaningful Leadership – we inspire, connect, develop

At IPSO, these principles come to life through our leadership model – ILEAD: a way of leading based on inspiration, connection, encouragement, development, and results. Through ILEAD, we support our leaders to be close to their teams, to inspire trust, to create authentic bonds, and to offer the context in which everyone can leverage their potential. 

Management Team

Adriana Duinea - Financial Manager IPSO

Adriana Duinea

Financial Manager

Bogdan Tudor

After-Sales Director

Dan Gidea - Marketing Director Ipso

Dan Gîdea

Marketing Director

Daniela Dinu - Ipso Operations Director

Daniela Dinu

Director of Operations

Elena Voicu

Human Resources Director

Franck Quertier - Development Director

Mr Franck Quertier

Pol Agricol Business Development Director

Laurentiu Vasile - Regional CIO Ipso

Laurențiu Vasile

IT Director

Vasile Nica - Ipso Commercial Director

Vasile Nica

Commercial Director